Launched in 2016
Jaguar is the luxury vehicle brand of Jaguar Land Rover, and are gearing up to launch their much anticipated F-PACE SUV model in Singapore.
For the launch, an interactive video wall was installed to showcase Jaguar’s promotional videos of the brand’s new F-PACE SUV. This video wall was activated when guests pressed the start button, triggering an augmented reality clip of a jaguar walking towards the new F-PACE SUV. The guests could then pose for a picture with the jaguar and the car.