Launched in 2016
What is the Experience?
An interactive wallthat combines the best of traditional static art, digital art and the Internet of Things (loT) technologies.
A wall that will bring attendeeson a journey whilst they engage in multi-sensory experiences.With this diverse technology, Merck Sharpe and Dohme engaged their audiences and showcased the history behind their brand.
Illustrations were meticulously hand-drawn to portray the decorated history behind the brand. Whilst a picture speaks a thousand words, animations, audios and effects were employed, bringing the whole experience to life.