Launched in 2018
Breaking into a niche market with established players is no easy feat. MyRepublic found itself in such a position when they first entered the fray. Hence, Trinax was called upon to lend its expertise in experiential technology to help garner attention and awareness among the population. The use of interactive games and booths is beneficial for any organisation looking to raise its profile and engage an audience accustomed to the status quo.
What is the Experience?
To ramp up the entertainment factor, two or more interactive games can be deployed within the same event space. In this collaboration between Trinax and MyRepublic, visitors could enjoy a motion-sensing game as well as a digital slot machine that were suitable for families and friends.
Apart from raising brand awareness, MyRepublic strived to stand out from the other vendors in the area. Implementing two game stations was an effective tactic to pique interest amongst the crowd and draw in potential customers.
Before initiating Catching Planets, players first scan a QR code obtained from MyRepublic’s Facebook page. During gameplay, motion-sensors detect a player’s hand gestures for an interactive experience. In Rocket Spin, participants enter their details and take part in a digital slot machine in a test of luck.
As people become more tech-savvy, marketing tools traditionally used by businesses to promote their products and services need to be enhanced to offer the same digital experience.
Trinax customizes branded and marketing games for platforms, such as websites and social media. Our games can be played on the computer, smartphone and the brick-and-mortar environment. Through a refined design process, these games will bring hours of laughter and joy to any individual.
With its many successful implementations, Trinax prides itself to be one of the leading developers of fully customised self-service loyalty and reward systems in the retail and marketing sectors.
Commonly employed in marketing and brand activation campaigns, our SRS are fully automated machines that take care of your gift redemption activities without the need of deploying staff to do the work.
Looking for WebAR activations by scanning an image and not another QR code via your mobile web browser? Want to create Instagram-like experiences such as gamification with facial movement recognition on web?
Click the button below to get in touch with us and create your own WebAR campaign now!
