interactive
GIF PHoto Booth

Toys"R"Us

Launched in 2019

Rejoice in this winter wonderland and snap a picture! This photo booth aims to bring joy to kids and fans with the theme of Frozen 2– the critically acclaimed animated movie. Be surrounded by snowy plains and castles for this mesmerizing photo shoot!

What is the Experience?

This photo booth takes advantage of green screen technology to create an opportunity for visitors to live in the world of Frozen 2. An array of photo frames can be selected for the photo op with a countdown indicating when it is taken. Options to retake the pictures and save it using a QR code or email enables a satisfactory experience with a digital souvenir.

What is the Objective?

To evoke feelings of glee and delight among avid fans as the sequel to the blockbuster movie, Frozen, makes it debut in cinemas.

How Does It Work?

As users venture into the green screen room, they will swipe on an LED touchscreen to browse a number of photo frames to be overlaid onto their picture. A countdown will begin as they pose for the camera.

4 photos will be taken in burst to create a dynamic gif. Users may either retake the pictures or proceed to the download page. Buttons to receive a digital copy of the gif via email or QR code will be presented to conclude the journey.

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