Hybrid Event with e-Commerce

Assisi Fun Day 2022

Launched in 2022
A hybrid charity carnival customised with a wide suite of interactive activities such as games, live content, multimedia gallery and an e-commerce marketplace.

What is the Experience?

Go green as you shop and eat for good at Assisi Fun Day 2022 – E-Edition! Enjoy sustainable food like Impossible meat, grow your own salads, get creative with upcycled and eco-friendly products from 6 – 16 Oct 2022.

With Trinax’s hybrid event platform, the interactive microsite featured an extensive online marketplace selling a variety of products and all profits went to charity fundraising. Visitors can register an account and participate in the mini games on the website, earn points and stand a chance of winning prizes in the lucky draw! From a merchant point of view, there is a system for them to process vouchers that shoppers utilise virtually and physically at the outlets.

What is the Objective?
The main goal of the event is to provide a venue for donors to shop and at the same time raising funds to support the efforts of Assisi Hospice to provide care for the terminally ill patients. The hybrid experience helps to expand the reach of Assisi Hospice events to build new relationships as well as strengthening the existing ones.
How Does It Work?

This year’s hybrid Assisi Fun Day strived to live up to the tradition of a fun and colourful carnival. Trinax gave the e-Carnival a make-over and updated the designs according to the go-green and sustainability theme.

The overall design direction strived for pastel colour tones, filled with well-known local landmarks and icons such as the Toa Payoh’s Dragon Playground and an Otter mascot for the mini game. A multimedia gallery section was integrated and dedicated to showcase the creative “Upcycled Creations” from the “Eco-challenge: Make & Sell for Good” contest.

The functionality of the marketplace is further enhanced this year, with a more efficient CMS system allowing the participating merchants to effortlessly organise their product listings and scheduled promotions on the microsite. The improved logistics functions (e.g. customised schedules for different outlets) provided the merchants with better coordination with the delivery partners, shortening the process and delivery time to ensure a better customer experience.

Utilising the microsite interaction data from past 2 years, Trinax enhanced the User Experience (UX) of the website. All functionalities of the website were carefully planned for an intuitive and seamless user experience in both desktop and mobile.

Related technologies

Virtual Event
Virtual Event

Virtual Event

Virtual events are curated websites that contains multiple activities that will enable one to experience, learn and apply while being tracked.

Read More
Marketing Games
Marketing Games

Marketing Games

Trinax customizes branded and marketing games for platforms, such as websites and social media. Our games can be played on the computer, smartphone and the brick-and-mortar environment. Through a refined design process, these games will bring hours of laughter and joy to any individual.

Read More

  • Hidden
  • This field is for validation purposes and should be left unchanged.

Interactive Webar Experiences

Looking for WebAR activations by scanning an image and not another QR code via your mobile web browser? Want to create Instagram-like experiences such as gamification with facial movement recognition on web?

Click the button below to get in touch with us and create your own WebAR campaign now!

We produce award-winning


We are excited to offer you our trusted platform that consists of a wide spectrum of design options, plugins and add-ons. If you’re based in Singapore, we power the entire Virtual Event from end to end at our 360 Virtual Event Studio right here with our dedicated team.
Going hybrid that is truly interconnected digitally?