gamified booth

Giant

Launched in 2024

Roar in the Lunar New Year with your loudest HUAT and stand a chance to win Yuu points and Giant Vouchers!

What is the Experience?

Patrons of Giant can expect a different shopping experience this Lunar New Year as they scream to their delight to win vouchers and points.

Located at several Giant stores including Tampines Hypermart, patrons can step infront of the Huat-O-Meter to test how “HUAT” they are this year. Upon the screen countdown prompt, patrons will scream “HUAT AH” as loud as they can to win attractive points and vouchers.

This experience is curated to engage patrons of all ages from young kids to the elderlies. Head down to the selected Giant stores to ring in the Lunar New Year now!

What is the Objective?

To inject an element of fun and increase footfall through gamification during this festive Lunar New Year period.

How Does It Work?

An interactive booth that uses sound to measure how “HUAT” you are. This fun experience is located at several Giant stores island wide, and serves to celebrate the upcoming Lunar New Year.

Utilising sensors and speakers, this booth measures how loud patron’s voice is and reflects it on the LED screen. Patrons will then be rewarded with Yuu points and Giant vouchers depending on how loud their scream was.

The Giant Huat-O-Meter is a festive engagement that was curated to appeal to patrons of all ages – young or old.

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