Interactive arcade game

Clarins

Launched in 2023

Collect key ingredients like avocadoes and kiwis to recreate the Clarins Double Serum Light formula through an interactive arcade game.

What is the Experience?

Deployed in China, Hong Kong and Macau, the Clarins Double Serum Arcade Game is an interactive element that was curated to engage customers to increase brand and product awareness.

Customers can expect a retro looking arcade machine reminisce of the past as they step into travel retail stores in China, Hong Kong and Macau. By using the joystick, navigate your way through the course whilst collecting vital ingredients like avocadoes and kiwis. Top scores will stand a chance to win attractive prizes.

What is the Objective?

To raise awareness for Clarins and its product through interactivity in the form of a fun and engaging arcade game.

How Does It Work?

The Clarins Double Serum Arcade Game is a design and creation of an arcade-style game controlled by joystick and buttons. Through the use of specialised UX and UI expertise, sleek animations and game experience was curated in mind of bringing users on a fun journey.

This experience is an international project and was launched in China, Hong Kong and Macau.

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