Interactive
Microsite

National Gallery Singapore

Launched in 2020

Let your creativity blossom in this inquisitive microsite about crafting your very own blackout poem. 

What is the Experience?

On a table with a Singaporean breakfast set, an envelope rests that contains a series of letters written by a prominent figure in modern art history, Georgette Chen. Equipped with an array of markers and drawing tools, users are invited to create their own blackout poem on this digital microsite. 

A blackout poem is crafted by selecting specific words or phrases in a publication, ranging from letters to news articles, and highlighting the selected text to make them the centre of attention. When combined, these words and phrases will form a poem that flows naturally, conveying a short story or message to the viewer. 

This project brings the entire creation process online, as visitors use digital highlighters, pencils and pens to craft their own blackout poem and share them on social media sites. An inspiration wall is included, showcasing the beautiful poems that have been designed by previous users. 

What is the Objective?

Amidst unprecedented times, this poetry platform seeks to spread and circulate messages of encouragement and support for both frontline healthcare staff and the public – creating a wholesome atmosphere despite the overall dreariness. 

How Does It Work?

Users start by tapping the envelope on the table and selecting one of the many letters from Georgette Chen. Snippets of the letter appear, along with a highlighter, eraser and a colour bar that displays a myriad of colour options. Once a highlight colour is selected, the poetry begins. 

Using dragging gestures for mobile users or by dragging the mouse over specific text for desktop users, parts of the poem are highlighted. To undo any mistakes, the eraser tool can be utilised with similar dragging actions. After confirming the text they would like to highlight, users are given digital pens, markers and paint brushes to draw and decorate their poem in any fashion. 

The poem can be shared with friends and family via social media sites, and will be published on the microsite’s inspiration wall for healthcare workers and the public to see with uplifted spirits and inspired minds.

Related technologies

How Custom Software Development is Powering Brand Experiences
How Custom Software Development is Powering Brand Experiences

How Custom Software Development is Powering Brand Experiences

In today’s fast-evolving digital landscape, brands in Singapore are under increasing pressure to deliver experiences

Read More
Bridging Creativity & Functionality: Power of UI & UX Design in Singapore
Bridging Creativity & Functionality: Power of UI & UX Design in Singapore

Bridging Creativity & Functionality: Power of UI & UX Design in Singapore

In today’s fast-paced digital landscape, software success goes beyond mere functionality, it’s about how it

Read More
Where Imagination Meets Intelligence: The Unstoppable Chemistry of Creativity & AI at Trinax
Where Imagination Meets Intelligence: The Unstoppable Chemistry of Creativity & AI at Trinax

Where Imagination Meets Intelligence: The Unstoppable Chemistry of Creativity & AI at Trinax

At Trinax, we believe that the future of digital experiences lies not just in embracing

Read More
Why Trinax’s Learning Management System (LMS) Stands Out
Why Trinax’s Learning Management System (LMS) Stands Out

Why Trinax’s Learning Management System (LMS) Stands Out

Revolutionising Digital Learning with Trinax’s Learning Management System In today’s competitive market of learning management

Read More
The Art of Immersive Interactive Design: Creating Memorable Experiences
The Art of Immersive Interactive Design: Creating Memorable Experiences

The Art of Immersive Interactive Design: Creating Memorable Experiences

In the realm of experiential design, where creativity meets technology, Trinax has carved a niche

Read More
Unlocking New Realities: How Trinax is Revolutionising Consumer Engagement with AR & AI Combined
Unlocking New Realities: How Trinax is Revolutionising Consumer Engagement with AR & AI Combined

Unlocking New Realities: How Trinax is Revolutionising Consumer Engagement with AR & AI Combined

In an era where consumer engagement is paramount, Trinax is at the forefront of combining

Read More
Innovating Together: How Trinax and CloudMile Have Accelerated Digital Growth
Innovating Together: How Trinax and CloudMile Have Accelerated Digital Growth

Innovating Together: How Trinax and CloudMile Have Accelerated Digital Growth

In the digital era, transformation is a continuous journey rather than a destination. At Trinax,

Read More
Trinax Partners with SharpArchive: Reseller of Flagship All-in-One Archiving Solution
Trinax Partners with SharpArchive: Reseller of Flagship All-in-One Archiving Solution

Trinax Partners with SharpArchive: Reseller of Flagship All-in-One Archiving Solution

In today’s fast-paced digital world, businesses are generating more data than ever before. Efficient data

Read More

Interactive Webar Experiences

Looking for WebAR activations by scanning an image and not another QR code via your mobile web browser? Want to create Instagram-like experiences such as gamification with facial movement recognition on web?

Click the button below to get in touch with us and create your own WebAR campaign now!

We produce award-winning

VIRTUAL EVENTS

We are excited to offer you our trusted platform that consists of a wide spectrum of design options, plugins and add-ons. If you’re based in Singapore, we power the entire Virtual Event from end to end at our 360 Virtual Event Studio right here with our dedicated team.
Going hybrid that is truly interconnected digitally?