What is the Experience?
On your mark, get set, go! Amidst unprecedented times, an endless runner game featured on a microsite brings a fresh experience to the working population during work from home arrangements.
Players embark on an online marathon that sees them dodge obstacles and answer lifestyle related questions to assess their mental and physical well-being – playable on both desktop and mobile devices.
As they cross the finish line, an e-Voucher is awarded for their efforts along with a customised persona that describes their lifestyle.
To enliven the atmosphere amidst mundane times with a thrilling endless runner game, comprises benefits for the heart, mind, body and soul.
Users begin the experience by viewing an animated showreel, showcasing the game as well as the benefits that await.
After selecting between a male or female avatar, the game starts as the chosen avatar runs the lifestyle marathon. Players control the avatar and switch between three lanes with left and right arrows on the keyboard for desktop users, while the arrow keys appear on-screen for mobile users. Hearts can be collected to increase the score while obstacles in the form of burgers that symbolise temptation are to be avoided.
At different intervals, lifestyle survey questions appear and users select their response by navigating between the 3 lanes. Based on their answers, a unique persona is chosen that describes their lifestyle.
To redeem their e-Voucher, users are required to enter personal information. This information is stored with their survey responses as big data and can be used to analyse trends in the working population.
In today’s fast-evolving digital landscape, brands in Singapore are under increasing pressure to deliver experiences
In today’s fast-paced digital landscape, software success goes beyond mere functionality, it’s about how it
At Trinax, we believe that the future of digital experiences lies not just in embracing
Revolutionising Digital Learning with Trinax’s Learning Management System In today’s competitive market of learning management
In the realm of experiential design, where creativity meets technology, Trinax has carved a niche
In an era where consumer engagement is paramount, Trinax is at the forefront of combining
In the digital era, transformation is a continuous journey rather than a destination. At Trinax,
In today’s fast-paced digital world, businesses are generating more data than ever before. Efficient data
Looking for WebAR activations by scanning an image and not another QR code via your mobile web browser? Want to create Instagram-like experiences such as gamification with facial movement recognition on web?
Click the button below to get in touch with us and create your own WebAR campaign now!
